(Carson, CA) -- As we age, we're trying to lose many things: fine lines, extra weight, age spots -- but no one wants to lose their hair or its luster! Split ends and dry hair are two of women's top hair complaints as they age. However dry, weak hair is more than just an eyesore; it is also more likely to break, which is the most common cause of hair loss! To keep hair healthy and strong -- and right where it belongs -- Bosley® Professional Strength™ introduces the new Healthy Hair Masques to address the needs of Bosley® Professional Strength™ customers whose hair requires additional strength or moisture.

From the first salon-only, comprehensive hair preservation regimen that helps maintain thicker, fuller-looking hair, Bosley® Professional Strength™'s new unisex Healthy Hair Moisture Masque and Healthy Hair Strengthening Masque will provide color-safe deep conditioning specially formulated to work within the Bosley® Professional Strength™ regimen.

"Everything from environmental elements, to chemical services, or even mechanical stress can result in weak or dehydrated hair," said Bosley® Professional Strength™ President Eric McLemore. "The new Healthy Hair Masques revive lifeless hair while complementing the volumizing and thickening products from the rest of the line."

In addition to the NEW Healthy Hair Masques, the Bosley® Professional Strength™ line includes daily-use thickening products for color-treated and non-color-treated hair, weightless volumizing styling products and healthy hair treatments, all of which offer an effective solution to create thicker, fuller-looking hair.

Healthy Hair Moisture Masque

Healthy Hair Strengthening Masque

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